101 Mobile Ads 101 - Cost Analysis and Reasons to use it!   The cost of Mobile Advertising is lower than other outdoor media because it is cooperative in nature. Compare the cost of mobile advertising with radio, print, spot TV or billboards, and you will agree that there is no lower cost, more effective way to get your message to the masses.   Advertising Medium Newspaper Ad (1/2 page, BW) Spot TV (30 sec. prime time)         Magazine (1/4 page)        Radio (30 sec. prime time)   Billboard (city/national)   Mobile Advertising   CPM $19.20 $16.25 $8.00 $4.95 $3.00 $ .90 What is mobile advertising? Literally driving the message to your customer’s front door. Giant ads that can be parked or driven right to your customer. Sporting events, promotions, sales, grand openings, building brand recognition, events needing high amounts of exposure. It is important for your audience to see and remember your message. A billboard that isn't stationary.  Take the message to the consumer.  Make an ad that people "CAN'T" miss.